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Post-campaign

It's a thorough and objective assessment of the actual efficiency of the advertising campaign following its completion.

The analysis gives us a clear understanding of the KPI correlation. It serves as the basis for recommendations provided by the Media Department experts.When conducting the analysis we use Google Analytics, Adfox, YouScan, IqBuzz data, as well as the Agency's own technologies.

 

Campaign analysis:  
Audience coverage  
Efficiency of frequency display the advertising message  
Convercion of a creative of the advertising message  
Classical indication of  CTR, CPT, CPM (plan/fact)  
Audience crossings  
Analysis of data of Google Analytics (convercion, purpose, time, sequence)  
Content analysis of mentions of a brand(YouScan, IqBuzz)  
Delivery time: 5 days
Price: 20 000 rub
 

 

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